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Lahaina Island Accommodations owner selected as guest speaker at Vacation Rental Managers’ Association seminar

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Barbara Garfold, owner of Fort Myers Beach Condo Rentals Company, Lahaina Island Accommodations, has been selected to speak at the upcoming Vacation Rental Managers’ Association eastern seminar taking place on April 20 and 21 in Myrtle Beach, SC.

Selected by a committee of vacation rental industry leaders because of her expertise in vacation rental email programs, Garfold will present a session entitled “Email Best Practices that Drive New Revenue.” Her talk will examine best practices of a successful email program and proven methods for creating emails, tracking, follow-ups and other techniques that drive new revenue. Unique to this session will be the use of an interactive Audience Response System for polling the audience about their use of email.

More than 300 attendees are expected at the seminar which is designed to provide education and networking opportunities to leaders in the vacation rental industry. At the conference, Garfold will also accept an award on behalf of Lahaina Island Accommodations for their selection as best in the industry for reservations excellence.

Lahaina Island Accommodations, dedicated entirely to vacation and seasonal rentals, offers more than 160 fully furnished, privately owned luxury condominiums and homes on Fort Myers Beach and Bonita Beach, Florida.

For more information call toll free 1-877-644-0515, or visit the Web site www.beachfloridarentals.com