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We Do Lines revolutionizes parking lot striping industry

3 min read

With over 500 million parking spaces across America, one may wonder exactly who is responsible for painting all of the lines that designate these spaces.

Enter We Do Lines: the first and only franchise to tap into what is (believe it or not) the $1 billion industry segment of parking lot line-striping. Now, what launched as a simple business idea between three friends who couldn’t find anyone to paint lines in their parking lot has developed into a rapidly-expanding national franchise, proving that a unique concept that both captures people’s attention and taps into an untapped market is a magic formula regardless of economic climate.

Now, co-founder Tom Darrow has decided to play the role of both franchisor and franchisee, and has personally selected Fort Myers as the ideal location in which to buy into his own franchise. Like all major cities, Fort Myers has a significant quantity of parking lots that require annual line striping to maintain safety and functionality, but the major selling point comes from its rapidly developing status as an up-and-coming tourist destination. We Do Lines of Fort Myers opened for business on Nov. 22.

“Parking lot striping is one of a business’s top priorities as many establishments require or are required to re-stripe their parking lots every year, yet no business has capitalized on this industry until now,” Darrow said. “Our goal is to educate Fort Myers businesses on all of the benefits that We Do Lines can provide to them. We want to set the bar in the industry and communicate that to anyone having anything to do with the management or administration of any parking area.”

The We Do Lines brand and business model is the perfect independent business opportunity to provide a valuable service to an industry that requires professionalism, reliability, quality work and a customer first mentality, and has fared well despite the recession. As a result, the company hopes to give back to the communities of Southwest Florida by boost economic development and providing other new businesses with a quality service they’re guaranteed to need.

“A business owner knows that the parking lot is their welcome mat. It is the first and last impression of their business to visitors, customers and employees,” said Darrow. “Business owners also realize their parking lot is a high insurance liability risk. Worn or faded pavement markings reduce the safety of their lot and increase their liability risk. Line striping on an annual basis is an economical way to maintain a clean, safe and functional parking lot that yields a high return on their investment.”

Furthermore, the new business will create quality, virtually recession-proof jobs for Fort Myers residents-a rare occurrence in this economy. We Do Lines is known for their professionalism, reliability, and quality of parking lot striping and seeks franchisees who are able to operate the machinery, and additionally a businessperson who understands scalability, networking, and growing a business for themselves.